Goal
Samsung objective was to boost the online sales of its new Samsung Galaxy S5 by offering enticing Google Play Promotional Codes with purchase.
Campaign
Samsung created a campaign offering a $50 Google Play Promotional Code for all users pre-ordering their new Samsung Galaxy S5 online. Users could instantly redeem their gift and enjoy the latest apps, games, videos and more.
Step 1
Purchase the new Samsung Galaxy S 5 online
Step 2
Create an account for Google Play Store or use your existing Google+ account.
Step 3
Enjoy your new phone with $50 Google Play credit to customize and live Samsung Experience.